Our Service options:
WHEN SHOULD A SMALL BUSINESS USE OUR SERVICES?
Many small businesses dream of expanding, yet they often face a major hurdle: the high costs associated with building and maintaining a technical marketing department. However, we've devised a solution to this problem, and here's how many of our clients justify their investment:
Let's break down the expenses of managing your marketing efforts internally.
Now, contrast these expenses with the cost-effectiveness of outsourcing your marketing CRM needs. By entrusting the creative development, platform management, email campaigns, and technical aspects to a specialized external provider, you'll find that the total expenditure is significantly lower than attempting to handle these tasks internally.
In essence, while the upfront cost of outsourcing may seem daunting, the long-term financial analysis demonstrates that it's a far more economical choice compared to the expenses and missed opportunities incurred by managing your marketing efforts in-house.
Let's break down the expenses of managing your marketing efforts internally.
- First, consider the salary of an employee tasked with overseeing email campaigns, which typically amounts to $100,000 per year.
- Then, factor in the cost of creative services, whether provided by an external agency or developed in-house, which can tally up to $50,000.
- Additionally, there's the significant time investment required for managing email marketing platforms and coordinating creative content, estimated at around $50,000 per year.
- But perhaps the most substantial cost is the potential revenue lost due to inadequate expertise in marketing CRM, resulting in missed opportunities for email engagement and lead generation — a loss that's truly invaluable.
Now, contrast these expenses with the cost-effectiveness of outsourcing your marketing CRM needs. By entrusting the creative development, platform management, email campaigns, and technical aspects to a specialized external provider, you'll find that the total expenditure is significantly lower than attempting to handle these tasks internally.
In essence, while the upfront cost of outsourcing may seem daunting, the long-term financial analysis demonstrates that it's a far more economical choice compared to the expenses and missed opportunities incurred by managing your marketing efforts in-house.
FLEXIBLE MARKETING CRM SERVICES
Use our marketing CRM platform* or your own, we work within your budget and your marketing team's skills. Most of our customers fit into one of these three models:
1. Customer-Led: Your marketing or sales team uses our platform, and our customer success team manages your technical requirements, and training.
2. Hybrid Approach: Your marketing or sales team contributes creative, copy, and campaign schedules, and our customer success team manages your campaigns, technical requirements, and analytics.
3. CBG-Led: CBG's creative team provides all necessary materials, and our customer success team manages your campaigns, technical requirements, and analytics.
*All options come with unlimited emails, unlimited contacts, and customer success support.
1. Customer-Led: Your marketing or sales team uses our platform, and our customer success team manages your technical requirements, and training.
2. Hybrid Approach: Your marketing or sales team contributes creative, copy, and campaign schedules, and our customer success team manages your campaigns, technical requirements, and analytics.
3. CBG-Led: CBG's creative team provides all necessary materials, and our customer success team manages your campaigns, technical requirements, and analytics.
*All options come with unlimited emails, unlimited contacts, and customer success support.
CBGm is a Marketing CRM Built for Small to Medium Size Businesses.
All the tools you need in one platform without having to "duct-tape" multiple platforms together! With unlimited emails and unlimited contacts at no extra cost.
CAPTURE
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CBGm is a Full Suite Platform for Marketers.
CREATE FULL WEBSITES, FUNNELS & LANDING PAGES
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Nurture Leads Into Customers.
The backbone of CBGm is what you are able to accomplish after you capture the lead.
EASILY CUSTOMIZE YOUR FOLLOW-UP CAMPAIGNS
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Automatically Book Leads and Prospects to Your Calendar Without Lifting a Finger.
AUTOMATED NURTURE CONVERSATIONS
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Close More Deals
Get all the training and resources you need to start or grow your business.
MANAGE YOUR WORKFLOW AND PIPELINE
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FAQs
CAN SMALL AND MEDIUM SIZE BUSINESSES USE MARKETING CRM?
Absolutely. There are many types of CRM for different teams or needs, even though it’s traditionally used by sales teams. Look for the best marketing CRM software, which should include tools to automate marketing campaigns, or real estate CRM, which focuses on communication tools, such as click-to-call and text messaging within the app.
What is a marketing crm platform?
A marketing CRM software gathers and stores data about your leads, then uses marketing tools and that data to nurture them through to a purchase. Included tools, such as email templates, automated email sequences, analytic reports showing how leads interact with your company across channels and automated campaign personalization make marketing easier, more efficient and more effective.
are marketing crms expensive?
There are numerous marketing CRMs on the market and they vary in pricing and feature set. Depending on what you’re looking for, there are marketing CRMs that are very inexpensive to use per month. On the other end of the spectrum, enterprise-level systems can cost thousands of dollars per month. Ultimately, there is a marketing CRM to fit just about any business size and budget.
what is the best marketing crm for my small business?
The best CRM for your small business depends on many factors, including your goals, industry, budget and required unique features. However, overall, we partnered with engineers to offers the best mix of price and features for many small businesses. Useful features include cross-channel analytics reports, forecasting capabilities, pipeline management, email marketing, automation tools and a complete view of your leads’ interests and interactions with your company.
how does crm help my marketing goals?
The marketing tools within many CRMs offer the ability to gather data on qualified leads, analyze that data and put that data to use to create personalized campaigns that nurture leads to a purchase. As such, a CRM can help you learn about your target markets, reach marketing goals, such as effectively targeting your audience and, in turn, boost engagement metrics and conversion rates.