Are you maximizing your investment?
Chicago Branding Group's sponsorship expertise links with our brand consulting efforts by aligning the key brand attributes with the brand essence of the sponsorship.
Building brands is very important. How deeply an opportunity resonates with its audience and how that affects behavior - instead of cost‐per‐thousand, reach or frequency - is the most relevant indication of a sponsorship’s strength and value. Our brand consulting approach shifts the focus from sponsor or property to fans/attendees/members/stakeholders to transform the role of sponsorship from merely an awareness‐building tactic to a relationship‐loyalty and business‐building strategy. This allows for a GREATER RETURN for our small to medium size business clients investments. |
Chicago Branding Group's sponsorship expertise helps our small to medium size business clients leverage the opportunities that builds brands, assess ambush vulnerabilities, uncover hidden assets and links fan affinities across all property types: sports teams to opera, websites to trade shows, malls to museums, causes to festivals.
Our branding consultants have hands‐on experience in all industry sectors from business‐to‐business services to consumer products. |
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